Documented. Valued. Remembered. A watch collection app built for serious enthusiasts — from your first Seiko to your tenth grail.
Built for collectors who actually wear their watches.
Three things that turn a spreadsheet into a permanent record your collection actually deserves.
Brand, reference, movement, caliber, glass, water resistance, power reserve. Plus full provenance: original box and papers, where you bought it, the story of how you got it, every photo. Every piece, properly kept. Yours forever.
Log what you wore, watch your streak grow, see months of rotation at a glance. Heatmap, calendar, wear share, rotation health — every piece earns its place on your wrist.
Smart daily picks plus a 7-day rotation planner. For collectors who don't want to think about it at 7am.
Real eBay sold comps for your exact reference. A useful signal of recent market activity, refreshed on demand.
One tap, one PDF — values, condition, provenance. Ready for your insurer or rider when something happens.
Snap a photo and Dialed identifies the brand, model and reference. Or just type the name — AI fills the case size, movement, water resistance, lug width, and the rest in one tap. The slow part of cataloguing a collection is now seconds.
We're collectors first. Built Dialed because we wanted it to exist — the spreadsheet wasn't cutting it anymore. Every membership shapes what we build next.
Chrono24 is portfolio valuation tied to their marketplace. Solid for luxury pieces where they have transaction data, weaker for microbrands and vintage Seikos where their listings thin out. Dialed pulls from eBay sold comps, which covers the long tail collectors actually own alongside their grails. The bigger difference: Chrono24 isn't a collection app. No wear tracking, rotation planner, cost-per-wear, service reminders, or insurance PDF. If you just want to know what your collection is worth, MyCollection is fine and it's free. If you want to track how you actually live with your watches, that's where Dialed sits.
Honestly, Dialed exists because I had a spreadsheet first and it stopped working for me. Spreadsheets are great for static data. Where they fall apart is anything live or behavioral. The "current value" column you never update. The wear log you abandoned after three weeks. The cost-per-wear calculation that depends on a wear log you abandoned. The insurance PDF that means an hour of formatting every time your collection changes. Dialed handles all of that automatically. If your spreadsheet is working for you, keep it. Mine worked until it didn't.
Your data is yours. Full export to JSON or CSV anytime, no lock-in, no asking permission. We don't sell or share data, ever. The Founding 500 model means we're not chasing VC growth, we're building a sustainable thing for a specific audience. If Dialed dies tomorrow, your collection data walks with you.
Real eBay sold comps for your exact reference number, refreshed on demand. Sold listings, not asking prices. For pieces with limited eBay history (very rare or very new references), we'll show that data is thin rather than guess.
Yes. Pay $49.99 once, every future feature included, forever. After 500 founders, the price moves to $79.99 and the founder badge retires permanently. We'll never offer it again at the founding price. Annual is also available at $29.99 a year with a 7-day free trial if lifetime isn't your thing — and annual members get the same lock-in: $29.99/yr forever, regardless of future price changes for new signups.
Live market reference pulls and reliable infrastructure cost real money to run. A free app means selling user data, ads, or both. We'd rather charge a fair price and not do either.
Apply at the link on the homepage. Thirty spots, looking for collectors who'll genuinely use it daily and tell us what's broken, what's missing, and what feels off. Honest feedback over polite feedback.
iOS-only at launch. Android is on the roadmap but not before iOS feels rock-solid — we'd rather build one platform well than two platforms half-well. If Android matters to you, joining the waitlist is the best way to register interest; it weighs on what we build next.
Yes. Settings → Import lets you bring a collection in via CSV — works with Excel, Numbers, or Google Sheets exports. Match your columns to ours once and the entire collection lands. The escape hatch goes the other way too: full JSON or CSV export anytime, no questions, no waiting.
Encrypted in transit, cloud-synced across your devices via Supabase (Postgres under the hood). Row-level security means only your account can see your collection. We never sell or share data. You own it — full export to JSON or CSV anytime.
Targeting public App Store launch in summer 2026. The waitlist gets the announcement first, and the Founding 500 spots stay reserved for waitlist members through launch week.
Have another question? hello@dialedwatch.app
The first 500 lifetime members get permanent access at our launch price — plus a numbered founder badge that lives on your profile, never offered again.
Lifetime Premium — yours forever. Pay once, every future feature included.
One email at launch. No marketing fluff. Founding 500 priority access.